In this Agreement, Saddle Up Magazine shall be referred to as the “Publisher” and/or “Saddle Up,” and the Advertiser shall be referred to as the “Advertiser” or “Client.” The Advertiser hereby agrees to advertise with the Publisher as set out in the Ad Insertion Order (IO), and the Publisher hereby agrees to publish such advertisement(s), subject to all of the terms and conditions contained herein, including those on the Ad Insertion Order, which the Advertiser acknowledges that they have read.

Terms and Conditions

The advertiser’s assets, including photography, are subject to the discretion of the publisher of Saddle Up Magazine for all ad insertions, including the front cover. Upon this discretion, the publisher can cancel any advertisement, insertion order, space reservation, or position commitment at any time. Any advertising purchased with Saddle Up Magazine or Saddleup.ca is governed by these terms and conditions.

Advertising Asset Submission: The advertiser assumes all responsibility for the unauthorized use of names, photographs, devices, or words protected by copyright or registered trademark.

Warranties: The Advertiser warrants that advertising material lodged with the Publisher (a) complies with all laws, statutes, regulations, codes of practice and any standards applicable to publication of the advertising material and determined by any relevant regulatory agency or industry self-regulatory body; (b) complies with any standard, guideline or requirement specified by the Publisher and notified to advertiser from time to time; (c) does not infringe copyright, trademark, obligations of confidentiality or other legal rights of any person; (d) is not false or misleading and is true in substance and in fact; and (e) does not contain anything which may give rise to any cause of action by a third party against the Publisher, including without limitation material which is defamatory or obscene or which otherwise causes injury or damage to any person.

Print Ready Ad Copy: Advertisers submitting print-ready ad copy, please submit acceptable file formats: PDF, EPS, TIFF, or JPEG files at 300 DPI. InDesign files are also acceptable if all fonts and images (300 dpi at 100%) are provided. Files should be created in CMYK format to the exact dimensions of the ad as specified in our media kit. Full-page ads should provide a 1/8” bleed beyond the trim size (if sufficient bleed is not provided, the ad will be printed with a .375” white border on all four sides).

Camera Ready Material: Please provide a press-quality PDF (preferred) or a 300 dpi TIFF or JPEG file.

Advertising Charges: Advertising charges will be levied according to the rate sheet unless an agreed-upon amount is stated on the IO. Please see the rate sheet for discounted multiple bookings. Advertising rates are subject to change without notice. This does not apply to advertisers with a current multi-issue IO with an agreed-upon rate. Advertisers not on contract must pay the new rates with the first effective issue.

Payment Terms: Unless otherwise noted, ads will be invoiced during the same month they are scheduled to run. Payment is due upon receipt. Delinquent invoice payments may result in a hold on future orders until the delinquent account has been paid in full.

Cancellation: 30 days written notice prior to the reservation deadline is required for cancellations. Cancellations less than three weeks before the scheduled publication date will not be reimbursed. All refunds will be considered on a case-by-case basis and provided at the publisher’s discretion. Saddle Up does not accept liability for errors or omissions in the publishing of marketing material beyond the cost of the original ad. Clients must notify the publisher of errors and omissions in writing within 15 days of the publication date, or no credit/make-good will be considered after that time.

Production Charges: In addition to any production charges shown on the Ad Insertion Order, the Advertiser shall be responsible for any additional production charges caused by any alterations made to the original ad. Additional charges will be levied for print ads requiring typesetting and design, unless otherwise stated as “complimentary graphics” in the IO. Advertisers requesting typesetting for their ad must notify ad sales at the time of booking. Ad preparation costs will be billed at a minimum of $60 per change. This includes typesetting and any alterations, excluding overall reductions or enlargements of submitted copy size.

Deadlines: Upon IO, advertisers will be informed of deadlines for artwork/electronic files. Advertisers with a multi-issue IO will be responsible for ad changes prior to the 8th of the month. If electronic files are not provided by the indicated deadlines, material on hand will be used.

Proof Deadlines: Proofs cannot be guaranteed on copy received after the copy deadline. The publisher will make every effort to provide proof, but where this is not possible, reserves the right to run an ad prepared from rough draft material.

Services: The Publisher: (a) makes no warranties in relation to the proximity of advertising material in a publication or digital media relative to advertising material relating to competing products or services. Exclusivity is not guaranteed; (b) may, in the publisher’s absolute discretion, refuse to accept any advertising material or cancel or reschedule any booking or refuse to provide any services; (c) reserves the right to place the word “advertisement,” “promotion,” or similar wording within or adjacent to any advertising material that, in the publisher’s opinion, resembles editorial material. Production costs (including those associated with inserts and onserts) are payable by the Advertiser at the Publisher’s standard rates from time to time where production costs are incurred on behalf of the Advertiser. The publisher and Saddle Up accept no liability for late publication or for non-insertion of any advertisement beyond the amount paid for such advertisement.

Positioning: Positioning requests will be considered but not guaranteed unless the position is paid for and specified in the agreement. The ultimate position of each advertisement is at the discretion of the PUBLISHER. Space reservation deadline for premium positions is six weeks prior to published deadlines.

Publisher Errors: Clients must notify the publisher of errors and omissions in writing within 15 days of the publication date; no credit/make-good will be considered after that time. The Publisher limits her/his/their liability for errors on Publisher-set ads, including website addresses, location addresses, and phone numbers, to ads for which no proof has been seen by the Advertiser. The extent of that liability shall not exceed 10% of the total cost of insertion of such an ad in one issue. Where major errors may render the effect of the advertisement completely useless or negative, a make-good may be given at the sole discretion of the Publisher. A make-good is an insertion in addition to the number already contracted for by the advertiser. If a make-good is allowed, the advertiser agrees to pay for the defective ad when invoiced, on normal payment terms. A make-good does not count toward any frequency discount allowed in this advertising contract.

Print Method: Body and cover are printed web offset. Final reproduction quality is contingent on materials furnished. Due to the nature of web press printing and web offset and sheet-fed printing, colour reproduction may vary slightly from proofs and originals provided.

Distribution: The Publisher and Saddle Up are not responsible for distribution errors or delays from the commercial distributor, Canada Post Corporation, or any other commercial distributors used to distribute Saddle Up.

Indemnity: The Advertiser indemnifies the Publisher, its officers, employees, agents, suppliers, and affiliates against any action, claim, loss, expense, or cost suffered or incurred, whether directly or indirectly, by the Publisher, its officers, employees, agents, suppliers, and affiliates as a result of any breach by the Advertiser of these terms and warranties or otherwise (including recovery of any amounts owed to the Publisher by the Advertiser) arising from publication of Advertising Material or cancellation of or failure to publish any Advertising Material or otherwise in connection with such advertising.